TED Talk: How Those Who Lead Inspire Others to Action

Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question “Why?” His examples include Apple, Martin Luther King, and the Wright brothers …

In 2009, Simon Sinek released the book “Start With Why” — a synopsis of the theory he has begun using to teach others how to become effective leaders and inspire change.    Full bio and more links

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“There are leaders . . . and there are those who lead.”

“People don’t buy WHAT you do; they buy WHY you do it.”

.

So, I ask ya . . . do you know WHY you do WHAT you do?

with passion & gratitude — jb

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One thought on “TED Talk: How Those Who Lead Inspire Others to Action

  1. THNX for sharing a thought provoking presentation…there is a lot of wisdom in establishing a cause as the central theme…Jim Bishop

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